John Webster, Proprietor Aim IT
John has been an exponent and practitioner of Internet marketing and search engine optimisation (SEO) since 1994, virtually since the inception of the “web”.
In this time hundreds of website owners have used his services to research, plan, project manage and develop websites and other Internet marketing programs to generate measurable benefits for their businesses.
In this ever changing environment where the introduction of new technologies never stops, nothing takes the place of experience and knowledge.
John’s formal qualifications are in marketing and prior to the “web”, his 25 years of marketing experience ranged widely across small businesses and international enterprises in consumer, industrial and service market sectors in Australia, New Zealand and Asia.
To equip himself for this new communication medium, John first had to learn to read and write HTML code.
With the advent of search engines and the key role they came to play, a new demand was created for learning, research and experimentation which he practices to this day.
Along the way, his company became an early pioneer of online web site publishing and management systems. From their first inception in 1997, they have evolved into a suite of programs that are both easy to use and search engine-friendly.
John has provided Internet search engine optimisation consulting and web site development services to clients both large and small, including Standards Australia, National Association of Testing Authorities (NATA), Avcare (Agricultural & Veterinary Chemicals Industry Association), International Accreditation Forum (IAF) and the Sydney based public relations agency, Network Communications.